Sartorio – Reinventing
the Neapolitan Tradition of Tailoring
T e x t – EVA MANG P h o t o s – S A R T O R I O N A P O L I / V I E N N A
World-class striker Victor Osimhen, contracted with SSC Napoli until 2026, impeccably outfitted by Sartorio.
Sartorio Napoli, the exclusive brand belonging to the Kiton family, reimagines the classic Neapolitan tailoring tradition to offer its global clientele flawless style and class. Cutting-edge innovations redefine timeless designs to suit the demands of a modern, fast paced lifestyle. Despite the updated fits and materials, Sartorio remains firmly rooted in the artisanal traditions of Italian master tailors, a heritage it has upheld for generations. The company’s CEO, Antonio Paone, has poured his passion, perseverance, and love for fashion into the growth of the brand, establishing it as a leading name in the industry. Originally focused exclusively on wholesale, the brand shifted its strategy in 2017 to connect with customers directly, offering contemporary classic elegance through Sartorio Napoli’s exclusive boutiques. In 2019, Sartorio Napoli opened its first store in Milan, followed by another flagship boutique in Vienna three years later.
Personalized consultations and professional attention to quality and materials are central to Sartorio Vienna’s service.
From Tailoring to Football Sartorio Napoli now brings the best traditions of impeccable Neapolitan style to the highest tiers of international football. In addition to FC Napoli and FC Riga, Sartorio is now outfitting the prestigious club FC Pafos. International stars like Romelu Lukaku, Khvicha Kvaratskhelia, Hrvoje Babec, Marko Regza, and Muamer Tankovć not only impress with their athletic prowess but also with perfectly tailored outfits made from Sartorio’s first-class fabrics and designs. Quality, Comfort, and Aesthetics – The Pillars of the Kiton Sartorio Philosophy Every collection tells a story of quality. The foundation of this story is the exceptional quality of the fabrics. Wearing Sartorio’s fashion must be an unforgettable experience, a principle at the heart of the Kiton philosophy. Through continuous innovation, Sartorio strives to tell the company’s story while remaining a modern brand with contemporary Italian cuts and the highest standards in fabrics and craftsmanship. Sartorio’s collections deviate from classic designs, catering instead to the cool, modern, successful, and internationally minded customer. The exclusive Sartorio boutique in the heart of Vienna offers a curated selection of Italian luxury fashion for every occasion. A fashion-savvy team provides personalized consultations to meet the needs of today’s successful men. Right across the street, Dmitry Pavlov’s NÜD Coffee & Art Shop offers a unique culinary experience for Sartorio customers. NÜD stands for “naked” perfection, emphasizing pure quality, the origin of products, expertly prepared coffee, and inspiring art – a modern haven of taste and aesthetics.
NÜD: A specialty coffee shop and micro art gallery offering a modern coffee experience and aesthetic vibes.
First-class team, first-class style: Sartorio Napoli ensures that top European football players are impeccably dressed.
Sartorio Napoli in Vienna: Antonio Paone, CEO of Kiton USA and Sartorio Napoli, visits Dmitry Pavlov at his exclusive boutique in the heart of Vienna